Large majority of Pinterest users are … you guessed it, female!

Pinterest? What the heck is a pinterest?

Until a few weeks ago, I had no idea.

Pinterest is a new social media website that was launched in it’s current form in May of 2011.

Since then, it has surged in popularity, getting around 11.7 million unique visitors last month alone according to an article from PC Mag.

I found out about the website by accident when I went to my Introduction to New Media class.

My professor asked the class how many of us were on Pinterest, and from what I remember, there were quite a few.

The amount of unique viewers that Pinterest has been getting is very impressive, given the fact that it is an independent, invite-only website that started last May.

Another thing that is very interesting about the site, according to a report from TechCrunch, is that the website is used by an overwhelming majority of women.

How much of a majority?

The data provided by the TechCrunch report said that 97% of Pinterest’s Facebook fans are women.

Wow.

Men don’t seem to be showing much interest in the site at all.

Why?

With many of the most popular posts being like this:

Source: wanelo.com via Rachael on Pinterest

I can see why the site might be having a hard time attracting male interest.

Pinterest is like a giant public scrapbook, which is probably why many men aren’t showing much Pinterest, er, um, interest, I mean.

What do you think about Pinterest?

Would you be interested in trying it out?

Or are you suffering from whiplash from all of the social media websites there are to choose from?

I’d love to know what you think.

Please leave me a comment below, or vote in the poll to let me know.

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